Mary Murphy: Cultures of Growth
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Guy Kawasaki introduces Mary Murphy, a professor at Indiana University specializing in equity, diversity, and inclusion in education and organizations. Murphy challenges the concept of the growth mindset, emphasizing the impact of the environment on mindset development. She distinguishes between a 'culture of genius' and a 'growth culture,' highlighting the importance of creating environments that foster growth and development. Murphy's collaborative research with Carol Dweck on 'culture of genius' and 'culture of growth' has gained recognition worldwide. They discuss the impact of these cultures on organizations, particularly focusing on their experiences at Apple. Murphy emphasizes the importance of embodying a growth mindset, collaborating, innovating, taking risks, and learning from mistakes to remain competitive. They explore the indicators of a 'culture of genius' versus a 'culture of growth' within organizations, emphasizing the importance of mission statements in reflecting the true culture of an organization. Murphy advises leaders to understand their own mindset triggers and create evaluative situations that move individuals towards growth. She also discusses the creation of a micro culture of growth within a larger culture of genius at Microsoft, emphasizing the power of micro cultures in shaping people's experiences and performance. Murphy highlights the impact of 'culture of genius' on entrepreneurs and founders, particularly affecting women and people of color, and the need for cultures of growth to address current global challenges. They discuss the potential of chaos and technology as catalysts for fostering cultures of growth within dominant cultures of genius. Murphy and Kawasaki stress the importance of diversity, equity, and inclusion (DEI) in companies, emphasizing its value for the workforce and society. They also delve into the benefits of high effort challenges and the significance of challenging activities and effective effort in fostering growth and development. Murphy emphasizes the need to transition from a fixed-minded 'culture of genius' to a more collaborative and growth-focused environment, highlighting the importance of investing in people's growth and development and creating supportive growth mindset environments.
Guy Kawasaki introduces Mary Murphy, a professor at Indiana University specializing in equity, diver